How to Disable Ad Personalization on Android

Difficulty
Beginner
Tested on
Android 15 - Pixel 8 Pro
You will need
Android device running Android 12 or later

Step by step

  1. 15 sec

    Access your system settings

    Unlock your device and locate the Settings app icon. Tap it to open the primary configuration menu for your Android system.

  2. 20 sec

    Select the Privacy menu

    Scroll down the main settings list until you locate the Privacy entry. Tap Privacy to reveal your specific privacy controls and account-level settings.

  3. 20 sec

    Open Ads settings

    Within the Privacy menu, tap the Ads option. If you do not see it immediately, tap on Advanced to expand the available menu options.

  4. 30 sec

    Delete your advertising ID

    Tap the button labeled Delete advertising ID. Confirm your selection in the pop-up window to remove the unique identifier used by apps to track your interests.

    Note: Deleting this ID prevents apps from serving personalized ads, though you will still see standard, non-targeted advertisements.
  5. 15 sec

    Confirm the status change

    Once deleted, the screen will reflect that you no longer have an advertising ID. Your device is now opted out of tracking for personalized ad profiles.